GUSE Culture Management Using Technology
Sold 0
Refunds 0
Good feedbacks 0
Bad feedbacks 0
GUSE Management Culture
Using the technology of advertising and PR in managing the socio-cultural sphere
Introduction
Chapter I. PR as an activity aimed at creating a favorable social environment and the public a positive image of the subject of PR
1.1 The concept, functions, objectives, content, technology, PR
1.2 Ethical regulation of PR-activities
Chapter II. Interconnection technologies socio-cultural activities and PR
2.1 Characteristics of the current socio-cultural activities and especially its technology
2.2 Development of a PR firm for cultural and leisure institutions
Closing
References
Using the technology of advertising and PR in managing the socio-cultural sphere
Introduction
Chapter I. PR as an activity aimed at creating a favorable social environment and the public a positive image of the subject of PR
1.1 The concept, functions, objectives, content, technology, PR
1.2 Ethical regulation of PR-activities
Chapter II. Interconnection technologies socio-cultural activities and PR
2.1 Characteristics of the current socio-cultural activities and especially its technology
2.2 Development of a PR firm for cultural and leisure institutions
Closing
References
2013